Ideas are the beginning points of all fortunes. Ideas are products of the imagination.
Generally speaking, an idea is an impulse of thought that impels action, by an appeal to the imagination. All master salesmen know that ideas can be sold where merchandise cannot. Ordinary salesmen do not know this - that is why they are “ordinary."
There is no standard price on ideas. The creator of ideas makes his own price, and, if he is smart, gets it.
The story of practically every great fortune starts with the day when a creator of ideas and a seller of ideas got together and worked in harmony. Carnegie surrounded himself with men who could do all that he could not do. Men who created ideas, and men who put ideas into operation, and made himself and the others fabulously rich.
Millions of people go through life hoping for favorable “breaks.” Perhaps a favorable break can get one an opportunity, but the safest plan is not to depend upon luck.
First you give life and action and guidance to ideas, then they take on power of their own and sweep aside all opposition.
Ideas are intangible forces, but they have more power than the physical brains that give birth to them. They have the power to live on, after the brain that creates them has returned to dust.