Celeste Smucker Nellysford, VA, United States
Chapter 5 Specialized Knowledge
A big appeal of network marketing is the potential for residual income....that money that
keeps flowing in regardless of whether or not we go to work each day. Throughout his book Hill
details the steps to converting a burning desire for the freedom that comes from residual income,
to actual cash in the bank, and one of these is specialized knowledge.
Hill says "The accumulation of great fortunes calls for power and power is acquired through highly
organized and intelligently directed specialized knowledge," but he adds that we don't necessarily
have to be in possession of that knowledge.
As examples he tells us that Thomas Edison had only a few months of formal education and Henry
Ford had less than a sixth grade education. Both of these men had burning desires to succeed
in what they were doing, and were able to access specialized knowledge from others they
worked with or masterminded with. The result was inventions that changed the world.
Today we have many resources for tapping the specialized knowledge needed to succeed
in network marketing. If we are part of the MFF Pro system, we know there are 8 main ways
to generate leads. Each of these 8 skills is a form of specialized knowledge. To use them we
must first have the patience to learn how.
We can do that by attending training calls and by reviewing the huge amount of material in the
MFF audio archives. It also helps to start with one skill, master that and move on to another one,
starting with the easier ones like Traffic Exchanges or making contacts on social media and moving
on to more challenging skills like blogging.
Another important area of specialized knowledge is learning the color personalities well enough
to recognize them in the people we contact so that we can assist them more effectively. Attending
and participating in the live client calls is a good way to acquire that specialized knowledge as is
reading Michael's book Powerful Networking Secrets and listening to the color training CD.
Recently Michael has introduced the powerful new Bootcamp that comes with access to a CRM
system and our personal website. Making the most of this system again requires specialized
knowledge we can get from participating in the mastermind calls that lately have focused on how
to go about setting up and using the new site.
None of us was born with these network marketing skills, and they aren't skills we get in school. We
can however learn them through our participation in Mentoring for Free, the best source of specialized
knowledge for network marketers available anywhere.
Celeste Smucker, Nellysford, VA